The Ice Cream
and Cookie Co.
Sheung Wan | Hong Kong
concept design
detail design
site planning
project
Singapore’s iconic ice cream brand launches its first standalone store in Hong Kong's trendy Sheung Wan district, introducing a bold new concept and striking shopfront that marks a significant milestone in its international expansion.
a bold blue statement
The bold shopfront design blends traditional joinery and detailing with a striking signature blue, creating a distinctive identity that has since become synonymous with the brand.
visual
impact
The striking illuminated sign extends across the fascia and draws the eye up toward the upper level, creating visual presence on the façade while carefully respecting and preserving the building’s traditional proportions.
customer experience
The interior combines traditional joinery with cost-effective materials, achieving a considered balance that maximises budget efficiency without compromising overall design impact.
a
curated look
Carefully selected vintage pieces and merchandising adorn the space, creating a curated and unique customer experience.
tradition and character
Traditional-style furniture paired with owner-selected artwork enriches the space for a brand-led aesthetic that reflects the owners’ passion, character, and refined sensibilities.
design & specification pack
Full end-to-end planning and details covered the design and implementation working across multiple trades for a seamless transition from building site to finished store.
